Tutorial from Seo Expert, Mas Sandy
Tutorial from Seo Expert, Mas Sandy
When we talk about Google's SEO, we will immediately remember the name of an Indonesian SEO expert, MAS SANDY, he is one of the people who is well known to the public.
His skills are also quite admired by SEO experts who are in foreign countries, one of the seo experts from America, which admin cannot mention his name here.
Mas Sandy is one of the seo experts from Indonesia who is already known in various foreign countries.
He has been practicing since 1999 until now, many other experts also ask if there is something that cannot be solved, right?
Mas Sandy is classified as a person who is quite active in social media, especially in one of the groups called the blogger group in the Facebook group.
He is very often active to provide an input comment on the group's posting posts.
In fact, he also took part in certain meetings in the field of Indonesian information.
The figure as an Indonesian seo expert, Mas Sandy, has a quite unique character, he is often called the blogger temperature.
If we talk about bloggers, of course, we all know that Mr. Sandy is the grandfather of his blogger grandfather.
The name of Mas Sandy, who has crossed the world of bloggers, has earned him a special award from the blogger himself.
Yes, even though it's only a small price, but it's worldwide, you're a great friend, not Sandy.
He also explained about the science of seo following a tutorial explained by Mr. Sandy so that your blog remains seo one on google you have to avoid some mistakes.
Already feel like doing the right SEO but your blog is still empty of visitors like a graveyard?
If so, then most likely you are using SEO techniques that are not appropriate so that your blog is difficult to compete in search engines.
Now to find out if you are using the right or wrong SEO techniques, please take a look at the list of 20 SEO mistakes that are often made by beginners below:
Beginner SEO Mistakes
1. Learn SEO not from the basics
I've only been studying SEO for a few weeks, but I've learned obscure techniques like pyramid links, link wheels, drunken god links, confused links, and so on without really understanding some of the basics about SEO.
It is quite important to understand what SEO really is, what is blackhat and whitehat SEO, what are backlinks, how search engines work, how the Google Algorithm works, and so on.
If we study SEO not from the basics, then when we use SEO techniques it is not clear and the technique is no longer working, then in the end we will be confused.
2. Forget about keyword research
Not doing keyword research is the most common mistake made by beginners. Don't be surprised if your blog is empty of visitors even though your blog is in the top position of search engines. That's because my friend did not do the right keyword research.
For a complete tutorial on how to do proper keyword research, please read my post entitled the most accurate way of keyword research.
3. Creating perfunctory content
Choosing the right keywords is not enough, we also need to create really quality content to be liked by Google.
Creating quality content is also not only for Google, but also for our blog readers, because that is the main goal.
Don't forget to read my post on how to make articles like Google.
4. Not using Google webmaster tools
Google provides several free tools that are very important for SEO purposes. One of the tools that must be used is Google webmaster tools.
With Google webmaster tools we can see how our blog is performing in search engines. We can see our blog like how Google sees our blog.
We can check backlinks, the most popular keywords, the number of index pages, various kinds of errors on our blog, and much more.
So it's a big mistake if we don't take full advantage of this one tool.
5. Not optimizing the title and meta description
Most beginner SEOers only think about how to get in the top positions of search engines without paying attention to how their blogs appear in search engines.
It's useless if your blog appears in the top position but the title and description of your blog doesn't attract the attention of Google users to click on it.
6. Believe in the magic meta tag code
I get questions like this quite often:
Mas, please share the SEO meta tag code
There are still quite a lot of beginners who think that only by using a special meta tag code their blog will appear in the top rankings of search engines. Install any meta tag code without really understanding what the functions of these codes are.
Indeed, there are some meta tag codes that are quite important for SEO, for example the description meta tag code. But the effect of these codes is not very big on your blog's SEO.
7. Don't use anchor text variations
I'm sure most of you already know, if you're looking for backlinks, it's better to use the target keyword as anchor text.
But excessive use of keywords as anchor text is not good because it will harm your blog because it will be considered spam.
So when looking for backlinks, don't use only 100% target keywords as anchor text. Use related variations of keywords or use your blog's name as anchor text.
8. Not doing internal linking
Internal links are important so that visitors and search engines can more easily explore other relevant posts on your blog.
Internal linking also has many other benefits, such as increasing pageviews and also lowering the bounce rate of your blog.
9. Thinking too much about keyword density
What percentage should a keyword appear in one post? 1%, 2%, 3%, or 50%?
The answer: not important.
Just write posts naturally, don't think too much about keyword density. The most important thing is that your target keyword appears in the post. Whether it's in the title, in the first paragraph, in the last paragraph, etc.
The issue of what percentage is not at all important.
10. Using Bold, Italic, Underline excessively
One of the old school SEO techniques that is still quite widely used by beginners. That is using Bold, Italic, and Underline excessively.
The use of such a method is completely ineffective because it will not help increase the ranking of your blog, it will actually interfere with the comfort of your blog readers.
Just use bold, italic, or underline if really needed.
11. Not paying attention to the speed of loading the blog
Google really pays attention to the loading speed of a blog or website. That's because Google wants to provide the best experience for Google users by prioritizing websites with fast loading at the top of search results.
If you have a blog then it is better to stop immediately from now using excessive widgets and blog knick-knacks that are not at all important. Because all of that will actually make your blog heavy.
12. No mobile-friendly design
Currently, a mobile-friendly design has become one of the factors by Google to determine web rankings in search results, especially on mobile devices.
The reason is clear, now there are very many mobile device users, more than desktop computer users.
For an in-depth review of this topic, please read my post on this one.
13. Just focus on finding backlinks
It's no secret that backlinks are the most important SEO factor. But don't just focus on backlinks because now there are so many other factors that affect SEO.
Pay attention to your blog's onpage SEO, the quality of the content on your blog, the popularity of your blog, social media, and so on.
14. More concerned with quantity than quality of backlinks
When you are looking for backlinks, don't just think about getting as many backlinks as possible, but focus on the quality.
Look for backlinks from sites or blogs that are relevant to your blog and also sites that have authority.
15. Still a hobby of exchanging links
Link exchange is an example of a method of finding low-quality backlinks. This method is outdated and no longer effective, but it seems that quite a lot of people still do it.
Exchange links is not only an ineffective method of looking for backlinks, but also dangerous for your blog because it belongs to the category of Link Schemes that Google hates.
If you keep doing it, don't be sorry if your blog is penalized by the Google Algorithm.
16. Check the SEO score on chkme.com
I get questions like this quite often:
Mas, my blog has a 100% SEO score but why doesn't it appear on Google?
This is an example of a blogger who doesn't learn SEO from the basics. It is important to know that Google uses more than 200 factors to rank web pages on the internet.
While chkme.com only uses a few factors as an SEO score assessment. So it absolutely cannot be used as a reference for SEO scores, because SEO does not have a score.
17. Too obsessed with PageRank, Domain Authority, Page Authority, Alexa rank, etc.
Still in touch with SCORE. One of the other mistakes that beginners often make is being too obsessed with scores such as PageRank, DA, PA, Alexa Rank, and so on.
Especially for PageRank as we know that Google is not updating anymore. So it's not at all important to think about.
To assess whether the SEO we are doing is successful or not, not by looking at PR, DA, PA, and Alexa Rank, but looking at the number of visitors to your blog, seeing how much AdSense earns your blog, seeing how many products have been sold. Because that's what's most important.
18. Relying solely on SEO to bring in visitors
If you have just created a blog or website, then it is quite important not to rely solely on search engines as a place to find visitors.
At least for the first 6 months to 1 year, don't focus too much on SEO, but use other methods such as promotion through social media, blogwalking, or social bookmarking.
19. Expect instant results from SEO
SEO is getting more and more difficult because Google is getting smarter. So never expect instant results from SEO because everything needs a process.
Don't worry if maybe the first few months your blog is still difficult to compete in search engines. The most important thing is to be consistent.
20. Not learning from SEO Masters
The last one is the most important. Learn with people who have proven experience. When you googling looking for information about SEO, don't easily believe in tutorials from bloggers whose origins are not clear.
The tutorial that you are reading should also not be taken raw without further research because I am not an SEO Master, just a blogger who wants to share experiences.
That's the tutorial from the master seo expert Indonesia, Mas Sandy, some tips to make your blog SEO on Google.
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